Where Social Media is Headed in 2020

Social Media Trends to Watch

A social media marketing strategy is on the minds of many small business owners. And if it’s not on yours, it should be!

The major platforms like Facebook, Twitter, LinkedIn and Instagram battle for market shares by adjusting their business models to balance providing better returns for shareholders with improving the user experience.

As these platforms develop, how you use them for your small business must change too.

Let’s look forward to some ways to promote your business on social media in 2020.

Facebook More than 18 months later, the Federal Trade Commission has officially ruled that Cambridge Analytica deceived Facebook users. The company had harvested the personal data of millions of Facebook profiles without people’s consent and then used it for political advertising purposes.

While Cambridge Analytica went bankrupt soon after the scandal, Facebook is still working hard to tighten up its data access processes and convince people to trust in its new dedicated news platform.

Facebook rolled out Facebook News to a subset of people in the US. That means that while you’ll still see posts from family and friends in your main feed, Facebook News will post content from a team of journalists (employed by Facebook).

This year, the company is also focusing on cryptocurrency and establishing its Facebook Pay feature. This could mean that your small business could soon incorporate on-platform selling into your account.

While the Facebook Watch launch didn’t go as expected (only 140 million people daily are watching the videos and shows, which sounds huge, but isn’t compared to the platform’s 1.6 billion daily actives overall). Still, it looks like Facebook is going to make another attempt in 2020, so let’s see what that means for video marketing.

What do these changes mean for your social media marketing strategy?

We’ll have to wait and see. The more proprietary content the company creates, the more marketers may be competing to stay visible.

Twitter The company recently announced it would stop running political ads, and is updating its global privacy policy to give users more information about what data advertisers might receive.

We’re also wondering what the company’s vice president of design and research, Dantley Davis, meant by his recent announcement around a series of changes that might come to the platform as early as next year.

How will this affect how you promote your business on social media?

You could have the ability to limit who retweets your tweet (which I can’t see being a feature entrepreneurs would use much, we love our retweets!), and the ability to tweet something to a specific group based on their interests.

Learn more about how to use Twitter hashtags.

LinkedIn Since launching in 2003, LinkedIn has become the world’s largest professional networking platform.

Microsoft acquired the platform for $26.2 billion in 2016, and with access to Microsoft’s resources, we’ve seen updated professional insights and more targeted ads.

We’ve also seen LinkedIn groups make a comeback.

A LinkedIn group lets your business create a discussion board related to your industry. This provides you with the opportunity to start a special interest group of like-minded people that’s specific to your product, service and/or expertise.

Groups also provide excellent visibility for your business, since each member who’s a part of your group will have your logo showing in their profile. Group owners also now have the ability to post different types of media like images and videos, and immediate notifications enable real-time conversations.

Executive Suite has over 300,000 members, and brings together executives with a web series, practical advice and discussion boards.

What do LinkedIn Groups mean for your small business?

Hopefully, a better way to foster a sense of community, find candidates for open positions and gain brand visibility to name a few.

Instagram You may remember Instagram testing the removal of likes in several countries, including Australia, Japan, Italy and Ireland. Likes aren’t gone—in the US and Canada you can still view the like count on your own photos and videos—just not posts from others.

So where did this come from? Instagram, which is owned by Facebook, has long dealt with people using hacks and workarounds. These come mostly from bots and unscrupulous businesses that manipulate the app to make themselves or other users appear more popular than they actually are. So, this is an attempt to make Instagram more authentic.

Instagram says “We hope this test will remove the pressure of how many likes a post will receive, so you can focus on sharing the things you love.”

While many entrepreneurs and small businesses are good with this, influencers and video marketing agencies aren’t.

How can they show businesses how popular they are? How will they demonstrate engagement?

But for the average small business owner who isn’t buying likes or gaming the system with bots, this could be a good thing.

If your social media marketing strategy includes engaging content and you’re happy to focus on comments and increased followers, you’ll be fine.

While IGTV got off to a slow start, it’s now considered one of the biggest social media trends out there. After Instagram announced earlier this year that Instagram would allow one minute previews of IGTV videos on the main Instagram feed, users (and companies) started taking notice.

Unlike your other Instagram videos, IGTV videos can be 10-60 minutes long. This offers a great video marketing opportunity to do interviews, behind-the-scenes features and much more.

Since we can now add landscape-orientated videos as well, I’ve been adding my Business Edge Show videos that have been getting a lot of traction.

These are just a few of the changes you can expect to see across the major platforms this year. I’m sure there will be many more as the year goes by, as things are always changing!

To effectively promote your business on social media in 2020, it’s essential to not only understand social media trends, but to embrace them.

If you’re finding it a challenge to stay on top of social media, consider hiring an agency who can create strategies that will be specific to your social media needs and goals so you can focus on building your business.

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College Essay Writing Services

Write an essay for me; when a college student asks that question of a writing service specializing in essays, they are asking for one of three types of essays for college. These essays are often referred to as college admission essays. The three types of essays are:

About the applicant—this one generally covers a unique experience or achievement. The applicant needs to tell how they grew or changed as a person because of it. Most admission committees are looking for those that can communicate what they are thinking through their writing and are genuine. When this essay is written, the writing should not come across as the applicant being conceited or self-absorbed. Although some want to cover lightly several achievements or experiences it is best to just focus on one thing. It should be well organized and grabbed the attention of the reader.
About why they are applying to a certain university or college—if this is the essay that the college or university wants it should also give accurate, specific reasons why the applicant would be a good fit for that particular college. It also needs to be well researched. This type of essay also needs to be sincere but not overly flattering. This essay will be the student stand out from the rest of the applicants to that college.
Creative writing essays—in some colleges they decide to be creative and the admissions staff will have the applicant write about a topic in a creative and well-researched way. It needs to show the base knowledge of the student. There should be no factual mistakes and be accurate. For some, they may be asked to choose a general essay topic and given free rein on the essay.

It does not matter which essay they all have to be well thought out and well researched. It will also need to be proofread to check for any spelling errors and proper grammar. The admission staff is looking for students that write well and can research topics.

When essay writing services are used they will use one of two writing formats.

American Psychological Association (APA)

This format is generally used by students in hard and soft science and is the one used in the United States. This style does require an abstract at the start of the essay and a title page. It also has a different method for citing works within the essay.

Modern Language Association (MLA)

This format is the one that is most commonly used. It is the style that is most used by Liberal Arts and English majors. This style focuses on guidelines for page numbers, spacing, and referenced citation of work within the essay.

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5 Guides to Select Sites to Buy Perfectmoney

People buying products on the internet get to enjoy a wide range of products from different countries and companies operating on the internet. Finding the best services providers to buy perfectmoney allows you to shop for different product with ease. All the companies offering features for buying and the exchange perfectmoney combine a number of features to give customers satisfactory results. The following are guides that will help you select the best service provider for your shopping experience.

Convenience and Diversity of Online Currency

Select your services from companies linking with the common money transfer websites for easy shopping on the internet. The best companies offering services in exchange perfectmoney work with universal companies line PayPal and Western Union to give customers diverse services. Check for speeds for transferring money from your financial companies to e-voucher websites to select convenient companies for your shopping experience and enjoy online services from all companies.

Prices for E-Vouchers

Compare rates from the best websites and select companies giving you more value for your money. The costs vary depending on the flexibility and user base of companies. Check prices from different companies and select the most affordable websites to buy perfectmoney. You can compare sites from all the service providers on the internet on your research and select the best rates to get more products during your online shopping and oversees trading experience.

Transfer Time and Returns

Check the transaction speeds on different service providers to select convenient services. The best companies combine technology and real time money services to help customers access their services in a short period. Compare time the best service providers use to deliver services and select fast websites for perfectmoney. The companies indicate the transaction time on their e-vouchers giving customers time to plan their online activities to utilize their online money services.

Compatibility with Online Trading Services

Check the sites offering E-voucher services and ensure they work with the products you need on the internet. The best sites work with different shopping services and abroad companies to give customers convenient services. Comparing the compatibility allows you to select e-vouchers you can use on different online shopping experiences. The new online currencies help improve websites services ensuring you enjoy a safe experience on the different websites you use.

Customer Feedback and Consultations

Check websites of the companies offering the services and ensure they handle all customer inquiries and complaints for smooth services. Call or message customer care teams on the websites and check their response to select service providers. You can also use customer comments to select services matching your needs. All the customers leave comments after using services from the different companies. Customers experiencing problems share complaints and you can use feedback from the companies to select the best service providers.

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Advantages of Using Point of Sale

This system is applicable to all businesses no matter the type of business or the size. The POS system consists of two components; the software that manages the business and the hardware. There are many different advantages of using a point of sale in union county NJ.

When talking about POS system a business owner is not limited to one type. There are many to choose from so they should choose the one that best suits their business. When choosing one it needs to be cheap to install, fast, and easy to use.
This system helps to save money and eliminate human error
If you have a web based POS you do not have to worry about software updates, system reconfigurations, or backups
This system has a bar code facility that makes all transactions quick to execute, thus saving the customer’s time.
Although the business owner is required to pay up front for the hardware and software devices this payment does include technical support, software updates, and maintenance.
The POS will monitor your sales record and when your stock gets low you will be sent an alert
It will help you to mange and track your inventory in real time so you caan see the number of items you have in stock and order quickly how many items you need for an order.
It helps to reduce your paper work by automatically generating reports that are accurate and up to date. You will understand better how your business is doing in purchases and sales by reports that can be generated by the hour, month, or week.
The daily transaction records help you keep track of the volume of stock you have
You can also categorize your stock into different subfields if you need too.
It helps to simplify the business’s accounting processes so this helps to eliminate the need for business to have fewer accountants on the payroll.
With the system you can easily look up transactions that have already been completed
When a customer makes a purchase and loses their receipt, your business can easily print them out another one to make it easier for the customer to make a return.
For credit or debit card transactions a POS is faster at authorizing the transaction
There is less chance of error since the built in software will check to make sure that the information that has been entered is correct.
With a POS, the business can easily add any discounts or promotions they may have.

As a business owner, you can see that using a point of sale in colorado springs offers your business many advantages for using them.

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Do You Need an Emergency Plumber?

There will come a time when every renter or homeowner will face some kind of plumbing problem. In some cases, these problems are something they can handle themselves with a little practical knowledge. In other cases, you will need to call in a plumber, Bayville, or where you are. It is important to accept when a professional is needed as you could do more damage than good to the plumbing system otherwise. Here are some common plumbing issues that come up.

Problems with the gas line

If there is a break in your gas line this is a serious issue that will require a plumber, Toms River or local to you. Working around gas lines can be dangerous and a plumber has the tools, experience, and training so that they can safely make repairs. The risk, of course, is that gas is not always detected as it is odorless. Pipes, threadings, and fittings may need replacing and these can be hard tasks that only a professionally trained plumber should attempt.

Waterline problems

Another emergency situation that can happen is a burst water pipe. That can happen especially in winter when pipes freeze, or when cracking happens as they expand. It is hard to repair as it needs proper fittings and equipment. You should turn off the water straight away and then call a plumber.

Issues with the sewer lines

Sewer lines are another area that can lead to requiring an emergency plumber Bayville. The last thing you want to do is do more damage there and then have backed up toilets, sewage floating in your basement, and damage to deal with done to your home.

Blocked drains or toilets

Having a blocked toilet or drain is a frustrating thing but a very common thing. The usual methods you should try yourself is a plunger for the toilet, and to clear out the hair and debris from the clogged drain. There are things you can pour down, both homemade and chemicals you can buy. If this does not work, or if the clogging is a very common occurrence you should contact a plumber for them to check it out and see what is the cause behind it.


When it comes to intricate parts or components that are an important part of your plumbing system you should call in a local plumber Toms River. You could do a lot of unintended damage otherwise and these things tend to be very expensive to repair or replace should they need it. Often people will attempt to repair themselves as a way to avoid paying for the expense of a professional plumber. But it often happens that their repairs fail, they do more damage, or they are unable to fix anything, and then a plumber has to be called in anyway. Likely costing more than originally thought, because they have the original issues as well as any you may have accidentally caused. Use your plumber for anything other than simple tasks.

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Why is bal assessment an important factor?

In case you’re wanting to manufacture a home or buy another property, you’ll before long run over the expression “BAL” (Bushfire Attack Level). It’s critical to comprehend BAL appraisals since they can influence your structure expenses and generally speaking spending plan – particularly if your property has a high hazard level. We should investigate BAL orders and what variables can influence where your property rates.

What is a BAL? BAL is an across the nation standard that decides the degree of danger of a structure’s presentation to brilliant warmth, direct fire contact and ash assault. There are six BAL arrangements that structure some portion of the Australian Standards for development in bushfire-inclined zones. A BAL-Low appraising is the most minimal hazard classification, though a BAL-40 or BAL-FZ implies that your property is in a region of noteworthy hazard.

As this hazard expands, the kinds of materials required in the development of your home will change and costs will increment likewise. It’s essential to take note of that a high bushfire hazard isn’t selective to rustic regions.

Which components influence my BAL rating? Your degree of hedge fire chance is influenced by the zone wherein you live or the square you will expand on, the vegetation, the good ways from the vegetation to your home and the slant of the square.

Area This considers access all through the property and the quantity of bearings from which a bushfire may approach.

Vegetation type The vegetation on your site is arranged into seven potential sorts – timberlands, forests, scour, open clean, rainforests, prairies and oversaw lands. The denser the vegetation, the higher the danger of fire and the higher the potential BAL. Where there is a blend of vegetation including leaf litter, there might be an expanded danger of fire grabbing hold.

Good ways from vegetation The closer the house site is to vegetation the higher the fire chance. Estimations are taken from the closest vegetation to the nearest proposed outside divider or deck.

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